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| Bayside Solutions |
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Bayside Solutions came to us as a new company with
a Business Plan, but with no identity or marketing collateral. They
needed everything from a logo to business cards to corporate marketing
materials.
bc creative focused on the immediate needs of the client — get
basic materials designed and printed so they could begin business.
We quickly created the Bayside logo, print materials, and sales piece.
The theme, colors, and copy positioned Bayside as the best bay area
source for staffing. We utilized images of guidance, source, and stability
to imply that Bayside is searching for the right people for the client's
business. We also used a lighthouse metaphor to tie into the bay reference,
since the SF bay is the heart of the Technical industry. A classic
font and traditional colors were used to create an established company
feel, since potential clients might be skeptical to employ a brand
new agency. |
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