BC Case Studies

 
 
       
   
         
   
         
   
         
   
         
   
 
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Documentum
Documentum had an existing look for their upcoming trade show, momentum 2001, that they were unhappy with. They needed a new concept and redesign done quickly to ensure materials would be completed in time for the event.

bc creative created the conference logo, graphics, print materials, and Web site for the Documentum event. The theme and bold graphics reflected movement, implying that the conference material was appropriate for the dynamic content management marketplace. bc creative used bright colors and simple icons to move between and connect all conference pieces easily. bc creative developed different color themes for different sections of the event to help organize the immense amount of information. Repetitive use of the movement theme helped differentiate the event as one that would take you forward in your business.